Impress the Media and Sell Your Book

Most legacy media (newspapers, TV stations, networks, etc.) today exist as much or more online as they do in their original distribution channel. Therefore, they remain crucial to effective book marketing programs, and winning them over matters. You can likely quickly think of authors in your genre who are media darlings – but how did they get to be that way? The answer lies in building relationships and readily providing information that helps complete stories in the news. Budget cuts have left most media under-staffed, and when you assist with their stories, you'll receive mentions.